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Rolex Datejust
Model: Datejust
Collection: Datejust
Reference: 1603
Year: 1970s
Scope of Delivery: zrhbrg Packaging with digital Asset
Glass: Acrylic Glass
Case Material: Stainless Steel
Bezel Material: 18ct. Solid White Gold
Case Back Material: Stainless Steel
Features: Date
Indexes: Print and Applied
Dial Handstyle: Stick Hands
Caliber: 1570
Base Caliber: 1560
Power Reserve: 48h
Number of Stones: 25
Frequency: 19.800A/h
Clasp Type: Pin Buckle
Clasp Material: Stainless Steel
About the Watch
The Rolex Datejust Reference 1603 is a classic embodiment of timeless sophistication, blending the heritage of Rolex with the finesse of the 1970s era. Encased in durable stainless steel with a refined 36mm diameter, this Datejust exemplifies versatility and elegance, suitable for both formal occasions and everyday wear. The hallmark of this piece is its distinguished 18ct solid white gold engine-turned bezel, offering a subtle yet eye-catching contrast to the sleek stainless steel case.
Beneath the durable acrylic crystal, the silver sunburst dial exudes understated luxury, enhanced by minimalist printed and applied indexes and elegant stick hands. This aesthetic not only captures the spirit of mid-century watch design but also highlights the Datejust's reliable functionality with its iconic date window, a feature cherished by watch aficionados.
At its heart, the watch houses the Rolex caliber 1570 automatic movement, renowned for its robustness and precision. With a 48-hour power reserve and a 19,800 A/h frequency, this movement stands as a testament to Rolex's commitment to technical excellence. The leather strap, fitted with a stainless steel pin buckle, adds a touch of modern flair, ensuring a comfortable fit and a seamless, stylish look on the wrist.
About the Brand
Known the world over, Rolex is a benchmark for prestige and quality in watchmaking. Since its creation, the brand has placed the reliability of its products uppermost. It submits virtually its entire movement production for testing by the Contrôle Officiel Suisse des Chronomètres to obtain COSC certification. Rolex is also renowned for its after-sales service which is performed by staff who have been specially trained, often in Rolex's own schools in countries around the globe, including the United States and Japan. Rolex was founded by Hans Wilsdorf. A Bavarian watchmaker who emigrated to Switzerland, he immediately put his natural flair for products and business acumen at the service of a brand that would soon forge an international reputation. He was succeeded in 1963 by André Heiniger, whose son Patrick took over at the helm in 1992. Bruno Meier in 2009 then Gian Riccardo Marini in 2011 were successively appointed at the head of the business, a limited company (société anonyme) that is wholly owned by the Hans Wilsdorf Foundation. In 2014, Jean-Frédéric Dufour, previously Chief Executive of Zenith, was named as the new CEO. Such a reputation hasn't gone unnoticed among collectors, as recent auction results demonstrate. At a 2013 sale in Geneva, for example, a Daytona Chronograph in steel achieved an absolute record price of US$ 1.1 million. The brand hones its image through associations with prominent and well-respected personalities chosen from the arts and sports. Also, in 1976 Rolex launched its Awards for Enterprise which each year single out innovative projects that promote sustainable development. The Rolex Mentor and Protégé Arts Initiative gives young artists a privileged opportunity to benefit from the experience of masters in their field.
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