TAG Heuer Automatic

Diameter: 32mm
Glass: Acrylic Glass
Case Material: Stainless Steel, 18ct. Gold Plated
Bezel Material: Stainless Steel, 18ct. Gold Plated
Case Back Material: Stainless Steel, 18ct. Gold Plated

Dial Color: Champagne
Indexes: Print and Applied
Dial Handstyle: Dauphine Hands

Movement Type: Automatic Movement
Caliber: AS1361
Number of Stones: 17

Strap Material: Leather
Clasp Type: Tang Buckle
Clasp Material: Stainless Steel, 18ct. Gold Plated

About the Brand

Tag Heuer is a venerable watch brand with roots tracing back to 1860 when Edward Heuer established a family business making simple silver pocket watches. Just nine years later, the company revolutionized the pocket watch by obtaining a patent that eliminated the need for a key, making winding much simpler. But that wasn't enough for Edward Heuer. In 1887, he obtained another patent for the oscillating pinion, which allowed chronographs to start and stop instantaneously. These innovations propelled the company to the forefront of watchmaking and firmly established it as a forward-thinking manufacturer. Over the next century, Tag Heuer continued to innovate in both watchmaking and instrument technology. In the midst of this innovation, ownership of the company changed hands for the first time. Interestingly, the company was known as simply Heuer from 1860 to 1885 before being acquired by Techniques d'Avant Garde (TAG). TAG combined its name with Heuer's to create Tag Heuer. In 1999, LVMH Group of France acquired the brand. Despite changes in ownership, Tag Heuer has always focused on innovation and accurate timekeeping, particularly for chronographs. Racing is at the heart of the Tag Heuer brand, and the company has produced both famous race watches and complicated watches such as the Mikrograph.